How to Spot a Scam

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Scams Are Getting Smarter

Gone are the days when scams were filled with typos and obvious giveaways. Today’s scams are polished, professional-looking, and often designed to mimic trusted institutions. They prey not on ignorance, but on urgency, trust, and emotion.

The Classic Red Flags

  • Urgency: “Act now or lose everything!”
  • Too good to be true: Sudden prize wins, job offers, or investment returns.
  • Odd links or attachments: Especially from unknown senders.
  • Strange sender addresses: Close imitations of real organizations.
  • Requests for secrecy: “Don’t tell anyone, just do this quickly.”
  • Payment in unusual forms: Gift cards, crypto, or wire transfers.

Canadian Context

  • CRA scams: Fake calls or emails about unpaid taxes remain widespread.
  • Banking and e-transfer scams: Fraudsters posing as Interac or financial institutions.
  • Romance scams: A growing issue, particularly affecting older Canadians.
  • Marketplace fraud: Fake rental listings, concert tickets, or online sales.
  • Phone spoofing: Scammers masking caller IDs to look local.

The Challenges

  • Polished deception: Professional branding makes fake websites or emails hard to distinguish.
  • Emotional hooks: Fear (of fines), greed (easy money), or empathy (help requests) cloud judgment.
  • Shame factor: Many victims hesitate to admit they were tricked.
  • Evolving tactics: As soon as people learn one trick, scammers move on to the next.

The Opportunities

  • Public education: Simple, memorable checklists for spotting scams.
  • Safe spaces to share: Communities where people can compare suspicious messages without shame.
  • Reporting tools: More accessible ways to flag scams to banks, telecoms, and authorities.
  • Normalize double-checking: Making it a social norm to pause before clicking or sending.

The Bigger Picture

Spotting scams is civic literacy. Just as we teach road safety or fire drills, scam awareness should be part of everyday digital life.

The Question

If scams are built on urgency and secrecy, how do we make slowing down and checking twice the new reflex for Canadians online?